Editor's note:?Ted Summe is the founder of Discoverly, an enterprise tool that puts social data to work. Earlier in his career, he worked with enterprise software companies at Morgan Stanley and bought them at Salesforce.com. Having slung enterprise software companies at Morgan Stanley and bought them at Salesforce.com, I?ve got some perspective on what it takes to sell an enterprise software company.?It's no secret that before you even get started, there are a number of things to consider. Who will fund your mission? Who will join your tribe? And how will you price and distribute your product?
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